Betawi batik still has a long way to go
The
Jakarta Post, Jakarta | Jakarta | Mon, April 14 2014, 10:33 AM
Jakarta
News
Two
women are drawing ondel-ondel (traditional Betawi giant effigies) with hot wax
on pieces of brown cloth on the terrace of a house in Terogong, South Jakarta,
while two others are busy preparing batik for display.
Aap Hafizoh, one of the women who works at the Terogong Betawi batik workshop, told The Jakarta Post that batik with motifs reminiscent of Jakarta, such as ondel-ondel and the National Monument (Monas), attracted buyers, particularly tourists visiting the capital city.
“As demand is increasing, we are producing more batik with Jakarta-related designs,” she said.
She said that Betawi batik had its own traditional motifs, like buketan (flowers), but demand for such designs was low.
Siti Laela, a 50-year-old Betawi native who owns the workshop, said the prospects for a Betawi batik business were promising, even though its development had been reinvigorated only within the last few years.
“Although my revenue is still unstable, it has been increasing since I opened the workshop in September 2012,” she said.
Siti explained that the workshop’s monthly sales, for example, had increased to between Rp 15 million (US$1,320) and Rp 25 million this year, up from between Rp 6 million and Rp 10 million in 2013.
However, despite the promising outlook, Betawi batik producers needed to work hard to popularize their products because their competitors from other regions, many of whom have produced batik for far longer, were also promoting their own products, she said.
Batik is becoming more popular in Indonesia and a number of regions in the country are revitalizing their batik production since the United Nations Educational, Scientific and Cultural Organization (UNESCO) added Indonesian batik to its list of Intangible Cultural Heritage in August 2009.
Laela said Betawi batik was still struggling to gain the same popularity as batik from other regions, such as Pekalongan and Surakarta in Central Java, and Yogyakarta.
She said her business had become more popular, thanks to media coverage.
“It would be hard for me to promote the business on my own as my finances are limited,” she said.
Nur Yaum, the owner of the Gandaria Betawi batik workshop, also in Terogong, said that her business was growing more popular as several government institutions bought batik uniforms for their employees.
She said the workshop’s income ranged between Rp 5 million and Rp 10 million per month.
“Besides the lower popularity, the Betawi batik industry is also facing a challenge in recruiting human resources,” Laela said.
She added that she had tried to encourage unemployed women living near her workshop to work for her, but they were not interested.
Laela’s workshop only employs eight women, meaning they have to work overtime when several orders come in at once.
Shanda Chandradini, deputy chairman of the Betawi Batik Family (KBB), a community of Betawi batik makers in Jakarta, said half of the group’s 12 members had difficulties in obtaining production equipment, such as canting (a pen-like tool for imprinting designs with hot wax), dyes and wax pans.
“Because of the lack of equipment, some of our members have to dye the cloth and cleanse wax at the KBB’s workshop in Marunda, North Jakarta,” she said.
Shanda said another challenge in developing Betawi batik businesses in Jakarta was the environmental impact.
“KBB members based in Betawi batik workshops have expressed their concerns about the management of the waste produced,” she added.
Shanda said that to help overcome some of the challenges, the Jakarta administration planned to establish a workshop in cluster C at the Marunda low-cost apartment complex in North Jakarta to support the Betawi batik industry.
Meanwhile, Laela proposed that the administration should establish an exhibition space in the heart of the city to promote Betawi batik. (ask)
Aap Hafizoh, one of the women who works at the Terogong Betawi batik workshop, told The Jakarta Post that batik with motifs reminiscent of Jakarta, such as ondel-ondel and the National Monument (Monas), attracted buyers, particularly tourists visiting the capital city.
“As demand is increasing, we are producing more batik with Jakarta-related designs,” she said.
She said that Betawi batik had its own traditional motifs, like buketan (flowers), but demand for such designs was low.
Siti Laela, a 50-year-old Betawi native who owns the workshop, said the prospects for a Betawi batik business were promising, even though its development had been reinvigorated only within the last few years.
“Although my revenue is still unstable, it has been increasing since I opened the workshop in September 2012,” she said.
Siti explained that the workshop’s monthly sales, for example, had increased to between Rp 15 million (US$1,320) and Rp 25 million this year, up from between Rp 6 million and Rp 10 million in 2013.
However, despite the promising outlook, Betawi batik producers needed to work hard to popularize their products because their competitors from other regions, many of whom have produced batik for far longer, were also promoting their own products, she said.
Batik is becoming more popular in Indonesia and a number of regions in the country are revitalizing their batik production since the United Nations Educational, Scientific and Cultural Organization (UNESCO) added Indonesian batik to its list of Intangible Cultural Heritage in August 2009.
Laela said Betawi batik was still struggling to gain the same popularity as batik from other regions, such as Pekalongan and Surakarta in Central Java, and Yogyakarta.
She said her business had become more popular, thanks to media coverage.
“It would be hard for me to promote the business on my own as my finances are limited,” she said.
Nur Yaum, the owner of the Gandaria Betawi batik workshop, also in Terogong, said that her business was growing more popular as several government institutions bought batik uniforms for their employees.
She said the workshop’s income ranged between Rp 5 million and Rp 10 million per month.
“Besides the lower popularity, the Betawi batik industry is also facing a challenge in recruiting human resources,” Laela said.
She added that she had tried to encourage unemployed women living near her workshop to work for her, but they were not interested.
Laela’s workshop only employs eight women, meaning they have to work overtime when several orders come in at once.
Shanda Chandradini, deputy chairman of the Betawi Batik Family (KBB), a community of Betawi batik makers in Jakarta, said half of the group’s 12 members had difficulties in obtaining production equipment, such as canting (a pen-like tool for imprinting designs with hot wax), dyes and wax pans.
“Because of the lack of equipment, some of our members have to dye the cloth and cleanse wax at the KBB’s workshop in Marunda, North Jakarta,” she said.
Shanda said another challenge in developing Betawi batik businesses in Jakarta was the environmental impact.
“KBB members based in Betawi batik workshops have expressed their concerns about the management of the waste produced,” she added.
Shanda said that to help overcome some of the challenges, the Jakarta administration planned to establish a workshop in cluster C at the Marunda low-cost apartment complex in North Jakarta to support the Betawi batik industry.
Meanwhile, Laela proposed that the administration should establish an exhibition space in the heart of the city to promote Betawi batik. (ask)
MY
OPINIONS :
In my opinion the
batik craftsmen in the region of indonesia has spread not only to the region of
Java but has begun to the betawi Jakarta.
Business is good for business opportunities in Indonesia in the future
because it is still very rare craftsman of batik that is capable of producing
work of batik has the same quality with the pekalongan and Yogyakarta
quality. Besides batik makers can
encourage women to not idle and has a busy each day that has a high level of
creativity to design a fabric that becomes the value - economic value that
quality to be marketed to all parts of Indonesia. Due to financial constraints the betawi
Jakarta batik production difficulties in promoting the batik business. Orders which are pretty much in producing
this batik have difficulty due to the limitations of the employee in making
batik and also a batik waste generated is of concern because this is very
polluted waste. My solution is that the
Government can help the industry in order to develop batik so that many people
in Indonesia who are interested glance at the beauty of Batik Betawi
Jakarta, then the second solution to
waste disposal can be a waste to a nearby stream that has sufficient water flow
great so that the odor caused by this waste could not be wafted into the area
around batik production itself.
